
Brand · Product · Production
Bags built
for your brand.
One partner from idea, design and CAD to production and logistics. For promotional specialists, companies and other brands.

A simpler route to the right product
You bring the need.
We know the whole process.
We combine product expertise, design and manufacturing. That means fewer intermediaries, clearer decisions and a product that works commercially, technically and visually.
The experience behind the offer
Design ambition meets production reality.
We have worked with bags, brands, innovation and manufacturing for many years. That lets us see both the creative opportunity and what actually works in the factory, the budget and everyday use.
What would you like to develop?
Choose a starting point.
We help you find the right level – from smart adaptation of an existing model to a completely bespoke product.
Luggage
Cabin case, check-in or trunk. Developed from scratch or adapted from a proven construction.
- PP – durable and flexible
- ABS – cost-effective and shape-retaining
- PC – premium and lightweight
- Aluminium – premium, robust and distinctive
Backpacks & bags
From work backpacks to weekenders, sports bags and purpose-built carrying solutions.
- Recycled textiles
- Special compartments & organisation
- Custom construction and fit
Special projects
When an off-the-shelf product is not enough. We take the idea through design, CAD, prototyping and production.
- Unique formats
- Technical features
- Product and packaging design
Studio & brand development
More than a logo.
We work at the intersection of product and brand development. Based on positioning, audience and season, we create colour directions, material palettes, graphics, patterns and logos. When needed, we can also develop or refine the brand itself – from strategy and identity to how it meets the customer through product, packaging and communication.
From first sketch to delivery
A clear process.
You have one contact throughout the project. We coordinate decisions, suppliers, quality and timing.
Brief
Needs, audience, volume, budget and timing.
Design
Concept, materials, colours, CAD and construction.
Prototype
Samples, refinements, testing and production approval.
Production
Quality assurance, documentation and ongoing inspection.
Logistics
Delivery to one warehouse, several markets or directly to recipients.
Local presence at production
We follow up where it happens.
Product development does not end when the order is placed. Through local presence close to manufacturers and component suppliers, we can continuously follow samples, materials, colours, construction, production start and quality.
Pre-production
We align the approved sample, materials, colour, components and documentation before start.
During production
We follow the process from the start of production through to completion, continuously reviewing workmanship, materials, colour and components against the approved sample.
Final inspection
Function, workmanship, labelling, packing and quantities are checked against the project's requirements.
Efficient coordination
We coordinate the dialogue between the client, factory and component suppliers throughout the process, ensuring that decisions and any adjustments are handled efficiently.
Full Concept Service
A network for every detail.
The right component can transform the entire product. Through our network, we work closely with specialists in everything from wheels and handles to zips, materials and intelligent features.
Logistics as part of the solution
From factory to the right place.
We plan logistics during product development – volume, packing, freight, documentation and final destination affect both cost and footprint.
- Consolidated delivery to your warehouse
- Delivery to several countries or offices
- 3PL and warehousing
- Direct distribution to recipients
Quality, environment & responsibility
Requirements, control and responsibility – documented.
We define the requirements before production starts and follow them up through material documentation, approved reference samples, control plans and documented inspections.
Materials and regulatory compliance
We work in accordance with EU chemicals legislation, including REACH, and follow up materials, components and surface treatments with relevant supplier documentation and test reports. The requirement level is defined by the product, materials and intended market.
Documented quality process
Quality is built in from specification and approved sample through ongoing production control and final inspection. Checkpoints, tolerances and functional requirements are documented for each project, covering construction, seams, components, workmanship and packing.
Responsible product decisions
We consider function, service life, material selection, resource-efficient construction, packing volume and transport setup from the development stage. The aim is a product that lasts longer, can be produced consistently and provides relevant documentation for the customer's own sustainability requirements.
About Custom Bag Works
A studio close to both the brand and production.
Custom Bag Works is part of Global Context AB and operates from Gothenburg with an established network close to production in Asia. We bring brand development, design, product development, sourcing, quality follow-up and logistics together in one coherent way of working.
Studio & brand
Positioning, identity, colour direction, graphics and a visual concept that works in and around the product.
Product & production
Design, CAD, construction, materials, components and sample development – coordinated all the way to production.
Quality & delivery
Local production follow-up, documented controls and a logistics setup adapted to the market and recipient.
Tell us what you want to create
Let’s start with an idea.
You do not need a finished brief. Select what you know, attach a sketch if you have one and book an introductory call.