Custom bag design & manufacturing

Custom bags for brands and companies

We develop bags around the brand, the user and the commercial goal – not simply a stock product with a logo added.

Swedish studioStrategy, design and project directionClose to productionContinuous quality follow-up
Custom bags for brands and companies

Beyond promotional products

A proprietary product. A distinct expression.

Custom Bag Works combines a creative studio with a manufacturing partner. We can refine an existing construction, develop a new bag from the ground up, or create a connected product and brand concept with colours, graphics, patterns, logos and packaging.

Three development levels

The right solution for your ambition.

The setup is shaped around the product idea, volume, budget and timeline. We help identify a realistic development level without losing what makes the product distinctive.

01

Adapted product

A proven construction is carefully adapted to your brand and requirements.

  • Colour and material
  • Logo and labelling
  • Lining and details
02

Semi-custom

Existing foundations are combined with custom panels, functions and components.

  • Adapted construction
  • Custom component details
  • Graphics and packaging
03

Full custom

A product developed from brief and sketch through CAD, sampling and production.

  • Proprietary form and function
  • Material and component selection
  • Complete production specification

Product + brand

More than just a logo.

Colour, material, texture, proportion and small component details create the whole. We can also support brand platforms, identity, seasonal colour direction, graphics and patterns.

Colour & materialEmbossingZips & pullersLabels & hangtagsGraphics & patternsPackaging
Materials, colours and component details

From brief to delivery

One connected process.

We connect design, construction, sourcing, sample development, manufacturing and logistics. The result is clear decision-making and a product that can be produced consistently.

01

Brief

We define use case, audience, volume, target price, timeline and product requirements.

02

Design

Shape, function, colour, materials, graphics and construction become a clear product concept.

03

Sample

We develop and assess samples, refine details and establish an approved reference.

04

Production

We follow materials, components, execution and quality from production start to completion.

05

Delivery

Packing, documentation, freight and final destination are planned as part of the solution.

Local presence

Close to production, all the way.

Our local presence close to manufacturers and component partners enables continuous follow-up – from the approved sample through finished production and delivery.

01

Before production

Materials, colours, components, execution and documentation are checked against the approved sample.

02

During production

We follow the process and verify that specifications and approved references are applied consistently.

03

Final inspection

Function, execution, labelling, packing and quantities are checked against the project control plan.

04

Efficient coordination

We connect the client, factory and component partners throughout the project.

FAQ

Common questions.

What is the difference between a promotional bag and a custom bag?

A promotional bag is usually an existing stock product with a logo applied. A custom bag can be adapted in colour, material, construction, function, components, graphics and packaging – or developed entirely from scratch.

What is the minimum order quantity?

MOQ depends on construction, materials, components and any tooling involved. Following an initial brief, we can recommend a realistic production level for the project.

Can we start with a simple sketch or idea?

Yes. We can take a project from an early idea, reference image or sketch through design, CAD, materials, sampling and a production-ready specification.

Can you also help with branding and graphics?

Yes. Our studio can develop colour direction, graphics, patterns, logos, product branding and, when needed, a broader brand concept.

Have an idea?

Let’s make it ready for production.

You do not need a finished brief. Share what you know, attach a sketch and book an initial conversation.

Start a project